SEO can be a revenue-generating marketing strategy, but it is sometimes difficult to determine a return on investment (ROI). SEO is one of the most cost-effective strategies for building brand awareness and increasing your online presence. SEO is so effective that BrightEdge Research found organic search drives over 50 percent of all website traffic, while paid advertisements only drive 10 percent.
With the survival of businesses depending on revenue, knowing how to use SEO strategies to your advantage is important to increase your sales numbers and profits. Review these blog posts from around the web to learn more about how SEO improves revenue and increases sales.
Looking for a roadmap on how to calculate revenue growth with SEO? Look no further! Search Engine Journal offers four different approaches to growth-focused SEO, such as counting revenue from landing pages and using third-party tools such as Semrush.
Building a proper SEO strategy from start to finish requires some industry experts like HubSpot to help. Their guide breaks down SEO for you with resources to provide a framework to hit your revenue goals and increase sales through SEO. After reading this guide, you definitely won't need to be hitting up Google to find out how to build an SEO plan.
Start Your SEO Journey
Now that we have a better idea of what SEO is and how you can use it to your advantage to increase revenue, you may have questions that require our help. Every day at First Page, we're in the trenches experimenting with SEO. If you’re interested in kickstarting your SEO plan, get in touch with us to discuss.