Growth Marketing

FIRST PAGE’S GROWTH MARKETING BLOG

For any brand with a decent content marketing strategy, getting leads is relatively easy. You'll be looking to get prospects to visit your website and give you their contact information when they do. ...
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Every business needs good, qualified leads. Without them, you have no customers. And without customers, you have no business. 
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A couple of years ago, if somebody had said, “Let’s double or triple our marketing revenue in the next six months," you’d probably laugh or cringe. Not because it’s never been done in marketing before...
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You’re having your ideal Friday night with some good food and a glass of wine — or whiskey if you prefer. And as Alexa casts YouTube on your 50-inch TV, you wonder how all of the recommended videos ar...
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Sales and marketing alignment is the buzzword du jour. Every good marketer knows they need it. But what does it actually mean IRL? One thing’s for sure: alignment doesn’t happen by accident. For a lot...
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When you got your start as a SaaS or fintech marketer, you might have been a big fish in a small pond. But as the industries continue to experience explosive growth, that pond is growing, too… and it’...
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Forget milkshakes (although they might work, too). When you want to bring qualified leads into your brand’s yard, surveys can help you find your perfect match(es). But we’re not talking about just any...
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From the Ultimate Spider-Man to ultimate frisbee, anything bearing the title “ultimate” has come to be known as the final word on a given subject. But, like anything, the meaning of the word becomes d...
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Increasing blog revenue is one heck of a task. An in-depth study of 1,117 bloggers found that the most common reason for blogging or having a blog is to generate revenue. A company blog will drive lea...
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We live in a very digital age, where we find thousands of lead generation programs on the ...
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