Marketing Blog

28 Tips to Improve Your Sales Lead Generation Process

All leads are not created equal. These 28 steps will show you which tactics generate the best sales-ready leads that increase your...

20 mins read time

CHA-CHING: Your Guide to LinkedIn Advertising Costs

Are you planning to run ads on LinkedIn? Check out our LinkedIn advertising costs guide and tips to make the most of your...

7 mins read time

Does Paid Advertising Really Boost Sales?

There are many benefits of paid advertising, from audience engagement to more conversions. Let's learn how to make the most of...

5 mins read time

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27 Tips to Create a High-Performing Paid Advertising Strategy

Want to put your money where your mouth is (and grow your brand in the process)? Here's how to create a paid advertising strategy...

21 mins read time

Dolla Dolla Bills Y'all: An In Depth Guide to Paid Social Strategies

Successful social media ads are no accident. Find out how you can craft paid social campaigns that are worth every penny.

7 mins read time

hand holding mobile with advertising across screen

How Do Paid Ads Work? And 6 Other Paid FAQs to Know

Want to know if PPC or other paid ads are the right choice for your brand? You've got lots of questions. And luckily, we've got...

5 mins read time

web page with square saying your ad here circled in red

"We Manage Our Own Paid Marketing" and Other Phrases that Tank Your Lead Gen Efforts

Who needs paid ads, anyway? You do, if you want to keep moving leads through your funnel. But that's not all. Check out these...

7 mins read time

person at laptop with ads floating in front of screen

The Do's and Don'ts of Paid Search Marketing

You want your brand to get found, but what's the quickest way to boost your search ranks? We'll give you all the dos (and the...

7 mins read time

paid on marquee board with coffee and office supplies

FACT vs. FICTION: The Value of Paid Ads

Paid ads don't work. Paid ads are the only things that work. What to believe? The truth is somewhere in the middle. Find out the...

5 mins read time

9 Stats Showing the Power of Paid in 2022

Paid advertising is great for a quick boost, but can it be part of a larger growth marketing strategy? It can, and these 9 stats...

6 mins read time

The Paid Marketing Glossary: Paid Ads, Paid Social, PPC, and What other Terms You Need to Know (and Why)

Dipping your toe into paid marketing? Find out why it works best paired with an organic strategy, and learn all the terms you need...

8 mins read time

Our Experts Weigh In

28 Tips to Improve Your Sales Lead Generation Process

Latest Articles

CHA-CHING: Your Guide to LinkedIn Advertising Costs

Josh Kolb

Does Paid Advertising Really Boost Sales?

Josh Kolb

27 Tips to Create a High-Performing Paid Advertising Strategy

Alan Bedingfield

Dolla Dolla Bills Y'all: An In Depth Guide to Paid Social Strategies

Alan Bedingfield

How Do Paid Ads Work? And 6 Other Paid FAQs to Know

Joe Martinez

"We Manage Our Own Paid Marketing" and Other Phrases that Tank Your Lead Gen Efforts

Joe Martinez

The Do's and Don'ts of Paid Search Marketing

Joe Martinez

FACT vs. FICTION: The Value of Paid Ads

Joe Martinez

9 Stats Showing the Power of Paid in 2022

Joe Martinez

The Paid Marketing Glossary: Paid Ads, Paid Social, PPC, and What other Terms You Need to Know (and Why)

Joe Martinez

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