Video Marketing EXPERT

About Us

First Page Strategy is a global growth marketing agency founded by Jeanna Barrett. We partner with digital-first companies looking to achieve high-volume, sustainable growth. FPS is a fully remote agency that operates with the belief that talented people can achieve amazing results from anywhere. We don’t just hire the best people in <insert major metropolis here>, we hire the best people, no matter where they live. Our clients receive award-winning work from our team located in big cities like San Francisco, Melbourne, Los Angeles, London, and New York, as well as less-traveled spots like Roatan, Colombo, Sartell, and Mississauga. We don’t just spout rhetoric, we fully live and promote the #workfromanywhere lifestyle. Before going any further, make sure you read our Remote Jobs page to fully understand our culture.

DE&I

At FPS, we believe that allyship and education are crucial to building a diverse, equitable, and inclusive environment, remote or otherwise. We have purposefully put our DE&I beliefs before the job description because if we don’t align here then we just won’t jive. Please take the time to learn more about our DE&I initiatives.

About this role

Welcome to the coolest fully remote job where you get to be a BIG contributor in a growing business that is passionate about marketing, remote lifestyle, adventure, and work/life balance! As a Video Marketing Pro at First Page, you’ll own video initiatives for our largest client, working with our Content Expert to develop strategy and creating everything from casual TikTok videos to full production brand videos. This is an exciting role that requires creativity, juggling multiple projects with an eye on organization and perfection, and an innate understanding of what video content people find interesting—and how brands can participate in a genuine way. This role requires someone who is both creative and a “big ideas” person — we want to hear and see wild, unique and fun video ideas — while also being analytical and willing to do the nitty gritty optimization work also.

As a Video Expert you will be responsible for:

VIDEO STRATEGY

Own video strategy for First Page’s largest client, from creative storytelling and story boarding with agency partners to YouTube optimization and analytics.
Bring an understanding to the agency of the entire video production process and how to create killer videos, the timeline & resources needed, and then how to optimize and distribute those videos for views.
Be a big ideas person — fun, unique, wild and wacky. We want to hear it and see it.
Demonstrate a deep-level understanding of YouTube as a search engine — what works, what’s required, and how we get ahead in the platform.
Monitor and report on metrics for video content, contributing to client decks and presenting directly to the client when needed, leveraging video analytics tools for deeper insight outside of YouTube.
Analyze the success of video initiatives and adjust strategy accordingly, in collaboration with the Content Expert.
Work with other members of the marketing team, including Social, Content, SEO, Lead Gen, PPC, and Brand, to develop video content that achieves their channel goals, whether its traffic, engagement, shares, leads, or customers.
Identify new opportunities that video can help First Page meet or exceed client goals.

MANAGEMENT AND IMPLEMENTATION

Create video content needed, whether internally or with the help of external agency partners, for paid social ads, organic social, SEO, influencer initiatives, landing pages, and lead gen content
Film more casual, fun and creative videos as needed for TikTok, Instagram, and other social media platforms, appearing on-camera as needed
Work with agency partners to create more formal, produced videos, like how-to videos, branded videos, and content for lead gen efforts
Collaborate with our YouTube Paid Media Specialist to build creative and click funnels using videos on the ad network.
Optimize video content for publication online on a variety of platforms, including social media and YouTube, by writing descriptions, adding tags, uploading thumbnails, etc.

To be successful in this role, you will need:

3-5 years experience building Video strategy
Experience creating video content with external production partners
Fluency in social media platforms
Video production skills
Comfortable being on camera
Strong writing, editing, and communication skills and experience writing video scripts
High attention to detail, sense of ownership, and dedication to accuracy / quality
Technology-savvy, with the ability to learn quickly and juggle tasks in ClickUp, use mobile as necessary, and effectively use Zoom, Slack, and other online tools
A flexible attitude at a small, growing team as team and responsibilities internally shift
A willingness to be part of a fully remote team and care about who you work with on the other side of the computer — participation in team building video calls/events, Slack conversations, etc.
Must be available between the 10am-2pm CT hours (Slack or email for questions, but don’t have to be “at your desk” during those hours, necessarily)

Compensation Package:

Minimum annual salary of $75,000. You may also be entitled to receive a bonus and are entitled to benefits. See below for our standard outlined benefits for FTE + Extended team members.

First Page Full-Time Benefit Package

When you join First Page as a full-time employee, we offer a competitive benefit package for you. First and foremost, we are reimagining what it means to be “full time,” and don’t believe in the outdated 40-hour, 5-day work week. We believe in more of a 32-hour work week, and how you work those are up to you. Work in the early mornings or the way late night — work during a “work week” Monday through Friday, or your weekends if you prefer it more quiet. Work from a house with a cat and mouse, work from a box with a fox, work here, work there and #workfromanywhere.

We're building out our benefit package now (as a young company) and are planning to provide the standard benefit package as a base:

HEALTH BENEFITS: Medical, dental, vision & life
FINANCIAL BENEFITS: 401K match
VACATION BENEFITS: Unmanaged vacation and personal days
TECHNOLOGY BENEFITS: New MacBook air with post-employment purchase options + $150 monthly cell phone/internet compensation
ADDITIONAL BENEFITS THROUGH GUSTO: FSA/HSA, Gusto Wallet, CashOut

REMOTE WORK

#workfromanywhere life — work wherever makes you happy, and share your travels with us on Slack. You have the freedom to live the life you want, outside of an office, when at First Page.

COMPLETE AUTONOMY

Freedom to not feel micromanaged, get your work done, let your expertise shine, give your expert opinion and improve our processes and work.

HAPPY TEAMMATES

We are not slogging away in an office all day, so we’re all a bit more relaxed and this shows through our daily attitudes. No passive-aggressive emails here.

COMPETITIVE PAY

We pay the compensation that you deserve that allows you to step away from a corporate paycheck with the funds needed for healthcare, savings and more.

SPOTIFY PREMIUM

We believe strongly in a great WFH life, so you’ll get yearly stipend for your subscription to Spotify so you can crank tunes while working. Bonus points if you create a playlist for First Page team members to enjoy.

WFH OFFICE STIPEND

It’s important to have a comfortable, ergonomic home office. Once a year, we’ll send you $300 to upgrade your home office: standing desk or new tech! [ LEADERSHIP TEAM - HEAD & ABOVE]

$500 AIRBNB GIFT CARD

If you refer employees to us that we hire to work more than 30 hours a month, we’ll send you a $500 Airbnb gift card for your next travel adventure — on us.

BUSINESS BOOK CLUB

Every quarter, we pick a business book to read as a group, send the book to you, and then meet via video call to have an informal, fun discussion.

WELCOME GIFT

Once you’ve officially joined the First Page team, we’ll send you a comfy T-shirt to wear with underwear at your computer (just keep your Zoom camera off if you stand up, please).

ANNIVERSARY GIFT

Stick around for a year, and you’ll receive a special gift in the mail from Wanderers Travel Co. as an appreciation for your all your hard work.

TEAM EVENTS

We’re always thinking about ways to make our (remote) culture stand out, and some of the ways we do that is with virtual events (wine tasting) or in-person events (COVID-permitting).

GROWTH OPTIONS

Once a FP teammate, you will have the opportunity to grow with us and come on as a FTE with our reimagined 32-hour work week + competitive pay.

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“Working for First Page as a digital marketer is such a rush — I get to work with innovative technology clients and a group of bad-ass marketers across the globe. Best of all, we’re not new to the remote work life. We were built this way — every day I’m learning new skills and collaborating with super smart marketers from all corners of the world who help me grow. There’s truly never a dull work day.”
— Kevin Dean
First Page Full Stack Digital Marketing Expert

Our Mission, Vision & Values

Our Essential Intent (Mission):

First Page’s essential intent is to 3-5X our client’s marketing revenue and ROI.

VISION:

To be a place where people can get a job to live their best remote lifestyle and a visionary leader for remote work companies.

POSITIONING:

We are not your traditional marketing agency. First Page is a collective of marketing experts focused on data-driven growth marketing for tech & SaaS companies looking to increase online traffic, leads and revenue. We’re a completely remote inbound marketing team — for the fraction of the cost it would hire for our clients to hire us all in-house.