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Inbound Marketing

First Page Roundup: SEO, 400% ROI and Using TypeForm to Generate Leads

How much should you spend on SEO? The decision is often between services at $4-5K a month. If this is your brand's max investment, you're doing it wrong.

4 mins read time
Jeanna Barrett
Jeanna Barrett

Feb 17, 2021

In this month’s First Page roundup, we’re featuring lots of great content highlighting how we were able to exponentially grow organic traffic and revenue for one of our clients, how we use the simplicity of Typeform’s questionnaire as a gateway to connecting with qualified leads, tips to help you with link building, and more.

Case Study: Business Formation Brand Grows Organic Traffic 400% + Revenue by 300% in 1 Year

Take a deep dive into how we implemented effective SEO strategies for short and long term growth, focused on creating value-driven content, and drove customer engagement through social media for our tech client. From there we were able to grow across all marketing channels including lead gen, email, CRO, sales enablement and more.

 

How to Use Typeform to Generate Qualified Leads

Learn how we create custom questionnaires with Typeform to help us identify the needs of potential clients and to find clients who best align with our skills and services before wasting either party's time. Read more:

 

How to Build Quality Inbound Links and Increase Website Traffic

Building inbound links can be tricky. Where other SEO strategies are in your control (such as improving page speed, using keywords with the right intent, etc.), convincing other authoritative sites to link back to you is less so. Here's what we recommend:

 

5 SEO Mistakes Every Tech and SaaS Startup Make

While some startups get help from SEO professionals, others are working through it on their own. If you’re struggling to build an effective SEO strategy, you may be falling for one of these five common mistakes that many tech and SaaS startups make:

 

Social Media for SaaS and Tech: The Why, How, and What

You don't have to grow your brand's presence to a six or seven figure audience on social media platforms in order to leverage its power. Here are the top benefits and go-to social media marketing strategies for SaaS and tech companies. Learn more here:

 

5 Ways to Elevate Your Automated Email Marketing Campaigns

From increasing click-through rates to generating more conversion, optimized email marketing automation strategies can significantly increase your ROI while reducing your team's workload. Here are five ways to step up and automate your email game:

 

The New Normal? Nah. Why Remote Work in 2020 Isn’t the Future; It’s the Past

HubSpot reports the number of remote workers jumped from 17% to 44% in a matter of months last year. These were largely people forced to work remotely vs those passionate about remote work. Let's explore this shift and what's the future holds:

 

That’s all folks! For more content and the latest in digital marketing trends, subscribe to the First Page newsletter and follow First Page on Instagram Twitter, Facebook and LinkedIn.  

 
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Jeanna Barrett

Jeanna is the Founder & Chief Remote Officer for First Page Strategy, an award-winning, fully distributed marketing agency. Jeanna has a combined 17 years of inbound marketing experience at venture-backed startups, digital agencies and Fortune 500 companies, with an expertise focus on business and tech. She's been named 'Top 40 Under 40' of brand marketers and 'Best in the West' for financial technology marketing. In 2016, Jeanna left the U.S. to lay roots and build her business in Belize, and in 2021 First Page was named #43 in fastest growing private companies of Inc. 5,00 Regionals: California.

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