Content Marketing Services
B2B Content Marketing Agency with Strategies That Grow With Your Brand — No Cookie Cutter Templates, No BS, Just Results
Picture this: you’re constantly churning out content but not seeing the results you need. Your team is great, but they're spread thin, and you don’t have the extra hands needed to take your content strategy to the next level. Sound familiar?
There’s no denying the content marketing space is saturated. That means in order to stand out, be helpful, and bring in qualified traffic, you’ll need to get ahead of the curve. That’s where we come in.
We’ll help you build a content strategy that solves your prospect’s problems, leverages SEO, and creates an engaged community. That way, you won’t just be telling your brand’s story — you’ll be helping your customers with theirs.
A Three-Pronged Approach to Content Creation
Traffic. Rankings. Backlinks. These are the metrics that matter most for accelerated growth, and these are the areas we excel in. You’ll get more for your money with our multifaceted strategy.
We Prioritize Deep Customer Understanding
We do extensive research to understand what your potential customers are looking for, and then source industry experts to create content that provides the helpful information prospects need and demonstrates how your business can help them.
We Have Big Ideas
We’re known for our big ideas — and we leverage them to create fun, unique content that stands out. From 150% transaction growth to doubling leads in just one year, the results of these big ideas speak for themselves. And when you partner with us, all our brain power goes straight to your brand’s content and growth.
Our Recommendations Are Backed by Data and Research
We know that in order to be successful, every strategy needs to be backed by data and tons of research. We will conduct a deep dive into your analytics, current buyer’s journey, and personas to create a bespoke plan that will achieve your goals. You’ll then have a dashboard to check in on the progress and return on your content investment.
No Junior Account Managers
When you work with FPS, you work with the best. We only hire content marketing experts and experienced writers at the top of their field, resulting in higher ROI and top-tier deliverables.
What Our Content Marketing Agency Can Do for You
Content & Blog Strategy
Content Calendar Management
Copywriting & Editing
Content & SEO Audits
Keyword Research & SEO Edits
Lead Generation Content
Case Studies & Testimonials
Our Process: Bespoke to Your Business and Your Goals
To understand the best growth marketing channels and strategy for your brand, we first start with our Growth Scorecard. This helps us identify where you need support and what we should focus on.
Based on your Scorecard, we build your Revenue Acceleration Map: an easy-to-follow plan designed around three Growth Hubs — Attract, Convert, and Accelerate — that bring qualified traffic to your site, improve conversion rates, and increase your revenue. Pretty awesome, right?
How Content Marketing Is Integrated Into Our Growth Hubs
We’ll create top-funnel content tailored to your audience, conduct SEO audits, and update your existing pages for a site-wide traffic and rankings boost.
Next, we’ll dive into the data to learn what content converts and why so we can create more. We’ll also test in-content CTAs and optimize your internal linking strategy, ensuring there is content for every stage of the funnel so your prospects move to people considering your brand and then to customers.
We’ll accelerate your growth by creating interactive and owned-data content, prioritizing high-authority link building, and cementing your brand as an industry expert through unique content plays such as podcasts, video series, or demand generation tools.